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Showing posts from May, 2019

How to improve email deliverability

First, let's make one thing clear. This isn't your average guide on how to improve email deliverability that will tell you always use double opt-in blah blah blah. Since my customers usually don't have double opt-in lists we’ll focus on other ways to improve email deliverability. But of course, we must touch some the well-known ones as well. The boring This are all the ones you should already know that includes but are not limited to: Subject lines should be related but catch readers attention Use a subdomain for all sending activities Don’t send to hard bounced contacts twice Remove soft bounces after 3 - 4 bounces Make sure you use SPF and DKIM Avoid spam traps Use feedback loops (FBL) Don’t over mail Don’t add attachments Keep your email size small Use spam checker before you send Make unsubscribing easy and instant ... The part they don't tell you Ok, this is where things get interesting and a lot more technical. Please for th...

How to reduce email bounce rate

Uh oh, you bought/scraped a huge list and was like “whooo, I am going to be rich in two days”. You started sending and soon you realised your delivery rates aren't that good and a lot of your emails bounce. So you asked your friend an expert for an advice and he stopped answering your calls since he has no idea what to do. Follow this tips to reduce email bounce rate and to get your bulk email system work instead of you. Do it like a pro It's not easy being a spammer. I know most of my customers are and I have to deal with their problems all the time. But since I also started like a spammer I had a good background knowledge and my so called perfect bulk email system (my customers gave it this name) is built from step 1 to achieve best possible results no matter where you got your lists. So a quick answer to our question “How to reduce email bounce rate” is very simple switch to my bulk email system by following my step by step guide. What do we want?...

Bulk Email Server – How to Setup on Your Own

For many setting up an email server is something they would never do on their own. I too used to ask others for help when I started with bulk email sending. But soon I realised that it would be a lot better if I do this on my own. Here is why: This way I am independent and don't have to pay someone to set up my server I don't have to worry about my lists getting stolen And this is the most important. If you do something for your own personal use you will take care of every single detail that could affect your deliverability. Luckily I worked in IT and setting up an email server wasn't that hard even for software I used more than 10 years ago. Today software we use for bulk emailing evolved and become user-friendly. Administration of servers is done in your browser in control panel. How much do you pay for email server setup? I know it's not cheap. But if you are serious about your email business it's time to take things into your own han...

How to send millions of emails

Or better yet how to send millions of emails and avoid getting blacklisted A simple question with not so simple solution. Sending millions of emails isn't impossible but requires some thinking and work done first. Even if you did buy your list you should always make sure it is as clean as possible and try to segment it as much as possible. This is hard to do if your bought contact list came only with email addresses. But you could still get info from your contacts like country and what device are they using. Little things.like this can help you with list segmentation and you can better target your audience. With info like this you can send emails in contacts preferred language and if needed you can split those one mobile and those on desktops. Now imagine having more than 2 custom fields and what it could do to your income. It is possible even if your contacts did not give this info to you one their own. Once your lists are clean it's time to move them to e...

Free Download Power MTA + Interspire + Addons + Linux Server + Setup and download link

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